At this year’s CES, I had the enjoyment of talking with Robin Raskin at the High-Tech Selling Summit. In our fireside chat, I outlined a few of the essential trends for offering innovation with technology.It’s obvious that most consumers include innovation in their shopping experiences. 92%of today’s buyers want an “omnichannel”shopping experience implying that if they see an item somewhere, they anticipate to be able to purchase it anywhere. Further, 77% of customers use phones to compare features or prices while they’re in-store. READ MORE